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Aaron

How to Protect Your Customers and Employees from Injuries

Posted on March 20, 2017 by Aaron

Injuries on company premises or due to company products can lead to bad press and costly lawsuits. Most notably, a 1993 suit against GM resulted in a $4.9 billion award. Most small businesses can't afford big settlements, so safe operations becomes a … [Read more...] about How to Protect Your Customers and Employees from Injuries

4 Recruiting Tips to Find the Best Talent for Your SMB

Posted on March 17, 2017 by Aaron

If you run a small or medium-sized business (SMB), you know that your employees are the business. When staff sizes are small, talent counts for even more than ever. But, as the saying goes, good help is always hard to find. You can’t expect the … [Read more...] about 4 Recruiting Tips to Find the Best Talent for Your SMB

Soft Skills for the Workplace in 2017

Posted on March 13, 2017 by Aaron

  By H. E. James, MBA Potential employees usually start writing their resumes by agonizing over all the skills they could bring to a position.  Job descriptions often list expectations such as “mastery of Microsoft Office,” “multitasking,” … [Read more...] about Soft Skills for the Workplace in 2017

9 of the Best Ways You Can Reward Customer Loyalty

Posted on March 10, 2017 by Aaron

Reward strategies can be very successful when trying to win the loyalty of your customers. But how do you find a loyalty program that works for both your business and your customer? The answer is to tap the experience and knowledge of your own … [Read more...] about 9 of the Best Ways You Can Reward Customer Loyalty

How to Turn Your Company Car into a Marketing Vehicle

Posted on March 8, 2017 by Aaron

If you have assigned your personal car to also serve as your company vehicle, you are effectively behind the wheel of what could be a powerful weapon in your marketing arsenal.   Drivers and pedestrians are constantly exposed to branded … [Read more...] about How to Turn Your Company Car into a Marketing Vehicle

Team Talk: 4 Ways To Get Your Employees to Work Together And Like It

Posted on March 6, 2017 by Aaron

  When you work in an office environment there are many different personalities and working styles that are bound to clash. Companies need driven and hardworking people to move forward, so how do you get your team to work together and … [Read more...] about Team Talk: 4 Ways To Get Your Employees to Work Together And Like It

Tips For Job Candidates Looking To Re-Enter The Workforce  

Posted on March 3, 2017 by Aaron

  Re-entering the workforce after time away can take extra effort and interpersonal savvy. Knowing how to beef up your resume, present your work history, and develop a professional persona can help you find a job more quickly. The following … [Read more...] about Tips For Job Candidates Looking To Re-Enter The Workforce  

Feminine Focus: 4 Ways Businesses Can Better Market to Women

Posted on March 2, 2017 by Aaron

Marketing to women is perhaps one of the smartest things businesses can do. Women have 70 to 80 percent spending power, which is a pretty good chunk. The only thing that you have to worry about is figuring out how to market to women effectively. The … [Read more...] about Feminine Focus: 4 Ways Businesses Can Better Market to Women

Why Your HR Department Deserves More Credit

Posted on February 27, 2017 by Aaron

The HR department is often overlooked, but this sector's contributions are valuable and deserve recognition. A business owner would be wise to take a moment to consider some of these contributions and make sure his or her HR department is treated … [Read more...] about Why Your HR Department Deserves More Credit

Best Practices for Productive Remote Workers

Posted on February 24, 2017 by Aaron

In this day and age, one of the biggest changes in business is fracturing of the traditional office environment. Many startups like Google are famous for creating a workspace that gets away from traditional layouts or organizational patterns. But … [Read more...] about Best Practices for Productive Remote Workers

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