The digital marketing landscape continues to evolve at an astonishing rate, and you must keep up with those changes if you want to build your online presence and attract new customers. Investing a little extra time into your digital marketing … [Read more...] about Going Digital and Digging Into Modern Marketing Practices
Marketing
What are the different ways to Improve Your Employer Branding In 2020?
Managing organizational reputation is basic in a dynamic and aggressive environment. Smart organizations control and monitor how the two partners and potential competitors see them. By the way, they are exhibited on the web, yet how the employer … [Read more...] about What are the different ways to Improve Your Employer Branding In 2020?
How HR and Marketing Can Team Up to Attract New Talent
While your company’s marketing department is likely focused on external branding and your human resources department is concentrated on internal communications, these two departments can share the responsibility of demonstrating your brand to … [Read more...] about How HR and Marketing Can Team Up to Attract New Talent
5 Areas You Can Use Tech to Boost Your Small Business Marketing
Technology has a reputation of being cold and impersonal, the kind of thing that can stand in the way of developing deep, long-lasting relationships. This is bad news for marketing, which is all about making a connection. However, used right, … [Read more...] about 5 Areas You Can Use Tech to Boost Your Small Business Marketing
Email Marketing: Implementing it for Your Small Business
Marketing your small business through email is an effective way to promote your brand without using much of your resources. Rather than forms of marketing that float around on the internet and are seen only by those who happen to come into contact … [Read more...] about Email Marketing: Implementing it for Your Small Business
6 Small Business Marketing Tips from the Experts
Every small business owner, once they’ve hung out their shingle, needs to start marketing right away. Entrepreneurs now have a much wider range of tools which can help build their customer base and increase their audience across multiple platforms … [Read more...] about 6 Small Business Marketing Tips from the Experts
Managing Your Business: How Customer Data Can Help You Market Your Business
In today’s heavily technological and social media-focused society, it has never been more important to not only collect customer data, but know how to use it effectively as well. This data can help you gain a better understanding of your customer … [Read more...] about Managing Your Business: How Customer Data Can Help You Market Your Business
Online Outreach: 5 Tips for Effective Internet Marketing
The internet has changed the game when it comes to marketing. Instead of needing to pay substantial amounts of money to market a new business, you can do it for a much lower cost online. If you’re willing to put in enough work yourself, there are … [Read more...] about Online Outreach: 5 Tips for Effective Internet Marketing
Digital Marketing Strategies Human Resources Should Embrace
The role of an HR is a versatile one – recruitment training, talent engagement, culture maintenance, employee liaise – but also, a lesser-known one: marketing. Namely, the responsibility of an HR no longer comes down to job postings and candidate … [Read more...] about Digital Marketing Strategies Human Resources Should Embrace
5 Ways to Make Your Entrepreneurial Endeavors More Effective
Starting your own business means a lot of hard work. What you want to avoid is wasting your hard work on things that don’t make the business more effective. Think of all the hours you spent on the hiring process for that person you had to fire two … [Read more...] about 5 Ways to Make Your Entrepreneurial Endeavors More Effective