As a business owner hiring a new employee, do you consider what additional revenue this addition to the company will create. The increased revenue can come from actual sales from the new employee or it could be that this employee @ $12.00/hour (plus any potential benefits paid), frees up an owner or sales representative to go out and generate additional sales at a much higher hourly rate. Another example is where this $12.00/hour employee allows a manager, making a much higher wage and who is bogged down performing clerical tasks, to focus on tasks that will instead generate revenue or reduce costs for the company.
Here is an example: An owner spends 2 hours on sales netting an average of $200 per sale or $400. They then spend 3 hours on data input and scheduling. If that same owner paid a clerk $36 for those 3 hours plus employer taxes for a total of $48, this would have netted the company an additional $252 for that 3 hour period. Continue that through the week and month and you can see there is an opportunity to significantly raise revenues and/or reduce costs. Alternatively, a portion of the saved time could be used on customer retention which is critical to a company’s longevity and controlling costs. The cost to bring on a new customer versus retaining one is about 3:1.
These are important considerations when hiring a new employee. In all cases, the bottom line should be positively affected by this action.
